THE START: Three surf rats from Santa Cruz, California decide to join forces to start a surf brand amongst friends. Rich Novak, Jay Shuirman, & Doug Haut decide to join together to build surfboards. They incorporate their company as NHS Inc (Novak, Haut, Shuirman - NHS) Their surfboard businesses were tougher than originally anticipated, it was a highly competitive business and the margins were very slim. Eventually a surf shop in Hawaii called them asking to place an order for some skateboards. They decided to make some skateboard decks with extra materials they had laying around for surf boards and the first ever Santa Cruz skateboards were produced in 1973. This makes them the oldest continuously running skateboard brand on earth! As the skateboard business brand grew, Haut sold his shares in NHS to follow his passion of making surfboards. He founded Haut surfboards and Haut Surf shop, where he's made tens of thousands of surfboards over the years, he was inducted in the Surfing Hall of Fame in 2012. It's interesting to note that Novak and the crew at NHS were also inducted into the Skateboarding Hall Of Fame, winning the Icon Award in 2013.

• Department ‏ : ‎ mens
• Date First Available ‏ : ‎ July 13, 2021
• Manufacturer ‏ : ‎ Santa Cruz